PRIVACY POLICY

This Privacy Policy outlines how we collect, use, store, protect, and disclose personal information submitted by users during their visit, browsing, and purchasing activities on our official website. This policy applies to all visitors, registered users, and customers of our platform. We attach great importance to user privacy protection and strictly abide by global privacy protection principles, adopting standardized and secure data management measures to ensure the safety and legal use of all user personal data, and fully protect your legitimate privacy rights and interests.

1. Information We Collect

We only collect necessary user information that is actively submitted by users or automatically generated during normal website access and transaction processes, including but not limited to the following categories:
Personal Identification Information: Name, valid contact email address, and customer account basic information registered on the platform. Such information is mainly used for user identity verification and exclusive service docking.
Order & Logistics Information: Shipping address, contact phone number, order records, purchased product information, and transaction settlement records. This information is essential for completing product delivery, order verification, after-sales service processing, and transaction follow-up.
Automatic Access Information: When you browse our website, we may automatically record non-identifiable access data, including browser type, device model, website access time, browsing pages, access IP address, and page operation records. This data is only used for website operation analysis, user experience optimization, and platform security maintenance.

2. How We Use Your Information

All collected user information will only be used for legitimate and specified service purposes, and will never be used for unauthorized commercial promotion or illegal purposes. The main usage scenarios are as follows:
To complete order processing, including order confirmation, product shipment, logistics follow-up, and delivery completion verification, ensuring that your purchased sports sunglasses, supporting accessories and sports peripherals can be delivered accurately and efficiently.
To provide standardized customer service and after-sales support, including replying to user consultations, handling return and refund applications, solving order and product-related problems, and maintaining good user service experience.
To optimize website functions, product display and service modes, analyze user browsing preferences and platform operation data, and continuously improve product quality and website shopping experience.
To ensure platform security, prevent illegal access, fraudulent transactions, malicious attacks and other unsafe behaviors, and protect user account and transaction security.

3. Information Storage & Protection

We adopt industry-standard data encryption technology and secure server storage systems to protect your personal information and transaction data. All user data is stored in encrypted form, and we have established complete data management and access control mechanisms to strictly restrict the access authority of internal personnel. Only designated professional management personnel can access user information within the scope of service requirements.
We will not store your personal information permanently. User data will be retained only for the period necessary to complete transaction services, after-sales guarantee and platform operation maintenance. After the data retention period expires, we will completely and safely delete or anonymize the relevant information in accordance with standardized procedures to avoid information leakage and misuse.

4. Information Sharing & Disclosure

We firmly promise that we will never sell, rent or trade your personal private information to any third-party commercial institutions or individuals without your explicit authorization.
We only share necessary user information with third-party service providers involved in the service process under the premise of ensuring data security, including logistics and distribution service providers and payment settlement service institutions. The shared information is limited to the minimum content required for order delivery and fund settlement, and all cooperative institutions have signed strict data confidentiality agreements with us to ensure standardized management of user information.
We may disclose user information only when required by mandatory official regulations and legal procedures, or to protect the legitimate rights and interests of our platform and users in case of platform security risks and illegal behaviors.

5. Cookie Technology Application

Our website uses standard Cookie technology to improve user browsing experience. Cookies are small data files stored on your browsing device, which can record your browsing preferences and website access habits, helping the platform quickly present personalized product displays and service content for your next visit.
You can freely adjust the Cookie permission settings through your browser settings. Disabling Cookies will not affect your normal browsing and purchasing functions on our website, but may reduce the personalized browsing experience of the platform.

6. User Rights

You have independent and complete privacy rights to your personal information, including the right to query, view, correct and update your personal account and order information. You can also apply for us to delete your non-essential historical data and close irrelevant information authorization at any time.
If you have any demands related to personal information query, modification, deletion or privacy policy consultation, please contact us through the Contact Us page. Our professional customer service team will respond to your demands and complete the corresponding processing in a timely manner.

7. Policy Updates

We reserve the right to adjust and optimize this Privacy Policy in real time according to platform operation upgrades and service iteration needs. All updated policy contents will be officially published on our website page. The revised policy will take effect immediately after publication. Your continued browsing, registration and purchasing behaviors on the platform will be deemed as your recognition and acceptance of the latest Privacy Policy.

8. Contact Information

For any questions, suggestions or disputes regarding this Privacy Policy and your personal privacy protection, please refer to the Contact Us page for our official contact channels. We will provide professional and targeted replies and solutions to all your privacy-related inquiries.